Study finds gamers tolerate cosmetic microtransactions despite recent outrage
Microtransactions are a topic of contention in gaming today and cause a lot of outrage. Recently, there has been a lot of controversy surrounding Star Wars Battlefront Ii. EA temporarily pulled the game'south microtransactions, post-obit a big backlash. If you become on Facebook and Twitter, there are numerous posts expressing concern and vowing boycotts. While that'due south just a small subsection of the gaming community, information technology's unclear how others feels.
Recently, data give-and-take platform Qutee conducted a study where it found that 69 percentage of consumers plant cosmetic microtransactions such as those found in Overwatch acceptable. The study — discussed by GamesIndustry — is quite all-encompassing because it has more than 10,000 responses and greatly explores the result. In addition to the 69 percent who found microtransactions adequate, simply half dozen percent said they had never made in-game purchases. Surprisingly, but 22 per centum had an result with pay-to-win "toxic" microtransactions.
Flint Barrow, cofounder of Qutee, issued the post-obit statement in response to the results of his visitor's written report.
The industry is in the midst of a cultural shift while simultaneously experiencing growing pains. The pursuit of profit in some quarters has led to stagnation at best, and predatory tactics at worst. Gamers are watching and are at the centre of the interplay between passion and innovation coming together the lesser line. Fortunately, the market is so large it leaves room for fragmentation, where companies on both sides can successfully carve out a niche.
While the sample size is relatively pocket-sized given the population of gamers out in that location, the trend runs in contradiction to the narrative that the majority of gamers are against them. Conspicuously, publishers experience this fashion as well, and it could be why micropayments remain a growing trend.
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Source: https://www.windowscentral.com/qutee-study-finds-gamers-tolerate-microtransactions-contrary-recent-outrage
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